47
pore minimizer
Skip itSoft demand (-14.4% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good£2.70–£50.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Avg price
Good£12.41avg listing price — sweet spot $15–$100
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Market size
Okay£105K£105K/yr · 145K searches
Review moat
Bad8,172avg incumbent reviews — the moat a new listing must climb
Growth
Bad-14.4%90-day search growth — must beat 0% to launch