52
pipettes
Worth a lookShows low returns (0.3%), but prices mostly outside the sweet spot ($2.04–$11.45) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible14.7%search→purchase rate — share of searches ending in a sale
Brand share
Great58%top-5 brand share — no brand owns this niche
Review moat
Good933.16avg incumbent reviews — the moat a new listing must climb
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£188K£188K/yr · 303K searches
Growth
Bad-12.4%90-day search growth — must beat 0% to launch
Avg price
Bad£4.20avg listing price — sweet spot $15–$100
Price range
Bad£2.04–£11.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand