34
osmo
Skip itPrices mostly outside the sweet spot ($3.48–$9.83) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad71%top-5 click share — a locked-up shelf
Review moat
Bad5,470.75avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£6.77avg listing price — sweet spot $15–$100
Growth
Bad-22.5%90-day search growth — must beat 0% to launch
Market size
Bad£46K£46K/yr · 103K searches
Price range
Bad£3.48–£9.83cheapest to priciest tracked listing — scored on the share inside $15–$100