50
nail art kit
Worth a lookShows low returns (0.2%), but a small market ($61K/yr) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good£2.83–£31.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,218.74avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-5.1%90-day search growth — must beat 0% to launch
Avg price
Bad£7.85avg listing price — sweet spot $15–$100
Market size
Bad£61K£61K/yr · 296K searches