55
lash bond and seal
Worth a lookShows low returns (0.2%), but prices mostly outside the sweet spot ($2.98–$11.64) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Great10.7%search→purchase rate — share of searches ending in a sale
Market size
Good£476K£476K/yr · 719K searches
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Review moat
Okay2,629.38avg incumbent reviews — the moat a new listing must climb
Growth
Okay+9.9%90-day search growth — must beat 0% to launch
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£6.19avg listing price — sweet spot $15–$100
Price range
Bad£2.98–£11.64cheapest to priciest tracked listing — scored on the share inside $15–$100