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hydroquinone-
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Avg price
Good£11.94avg listing price — sweet spot $15–$100
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,756avg incumbent reviews — the moat a new listing must climb
Price range
Okay£7.12–£18.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£101K£101K/yr · 220K searches
Growth
Bad-2.8%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Quality Gap