38
face wash wristbands
Skip itPrices mostly outside the sweet spot ($2.60–$6.01) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,218.36avg incumbent reviews — the moat a new listing must climb
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Competition
Bad71%top-5 click share — a locked-up shelf
Growth
Bad-28.3%90-day search growth — must beat 0% to launch
Avg price
Bad£4.04avg listing price — sweet spot $15–$100
Market size
Bad£16K£16K/yr · 45K searches
Price range
Bad£2.60–£6.01cheapest to priciest tracked listing — scored on the share inside $15–$100