54
deep wave bundles human hair
Worth a lookShows a thin review moat (81 avg reviews), but weak search conversion (0.7%) keeps it on the watch list.
Review moat
Incredible81.4avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible£43.22avg listing price — sweet spot $15–$100
Price range
Incredible£16.37–£81.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Great39%top-5 click share — an open shelf
Returns
Okay4.2%return rate — above 5% kills the launch gate
Growth
Okay+2.7%90-day search growth — must beat 0% to launch
Market size
Bad£50K£50K/yr · 166K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale