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dandruff comb
Skip itPrices mostly outside the sweet spot ($2.70–$5.16) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Review moat
Great267.29avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Competition
Bad73%top-5 click share — a locked-up shelf
Growth
Bad-16.0%90-day search growth — must beat 0% to launch
Avg price
Bad£3.89avg listing price — sweet spot $15–$100
Market size
Bad£21K£21K/yr · 72K searches
Price range
Bad£2.70–£5.16cheapest to priciest tracked listing — scored on the share inside $15–$100