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54

coral nail polish

Worth a look

Shows demand growing +338.4% this quarter, but prices mostly outside the sweet spot ($2.83–$8.13) keeps it on the watch list.

Market size 6Growth 100Conversion 67Competition 55Returns 98Price range 0Avg price 14Brand share 35Review moat 21Quality gap 80

Growth

Incredible+338.4%

90-day search growth — must beat 0% to launch

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Conversion

Good6.0%

search→purchase rate — share of searches ending in a sale

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Review moat

Bad11,837.15

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad£5.19

avg listing price — sweet spot $15–$100

Market size

Bad£24K

£24K/yr · 76K searches

Price range

Bad£2.83–£8.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

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