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chloramphenicol eye ointment
Skip itSoft demand (-50.5% this quarter) — this niche doesn't clear our bar today.
Conversion
Incredible26.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Good1,326.8avg incumbent reviews — the moat a new listing must climb
Market size
Okay£180K£180K/yr · 91K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.65avg listing price — sweet spot $15–$100
Growth
Bad-50.5%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£5.79–£13.13cheapest to priciest tracked listing — scored on the share inside $15–$100