49
bonnet
Skip itPrices mostly outside the sweet spot ($2.61–$11.65) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Good62%top-5 brand share — brands hold most of the demand
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Market size
Okay£136K£136K/yr · 441K searches
Review moat
Bad4,593.08avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£5.49avg listing price — sweet spot $15–$100
Growth
Bad-22.6%90-day search growth — must beat 0% to launch
Price range
Bad£2.61–£11.65cheapest to priciest tracked listing — scored on the share inside $15–$100