38
angel halo
Skip itA small market ($17K/yr) — this niche doesn't clear our bar today.
Returns
Great1.4%return rate — above 5% kills the launch gate
Review moat
Great269.22avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Growth
Okay+19.4%90-day search growth — must beat 0% to launch
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Avg price
Bad£8.07avg listing price — sweet spot $15–$100
Brand share
Bad94%top-5 brand share — brand-locked demand
Competition
Bad88%top-5 click share — a locked-up shelf
Price range
Bad£2.81–£16.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£17K£17K/yr · 64K searches
Signals Low Review Barrier