59
pram liner
Worth a lookShows a sweet-spot price point ($19.68 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great£19.68avg listing price — sweet spot $15–$100
Competition
Great31%top-5 click share — an open shelf
Brand share
Great55%top-5 brand share — no brand owns this niche
Price range
Great£5.66–£53.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+63.4%90-day search growth — must beat 0% to launch
Review moat
Great499.19avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Returns
Okay3.1%return rate — above 5% kills the launch gate
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad£30K£30K/yr · 120K searches
Signals No Dominant Brand