52
buggy clips
Worth a lookShows low returns (0.7%), but prices mostly outside the sweet spot ($2.84–$11.00) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Brand share
Good65%top-5 brand share — brands hold most of the demand
Growth
Good+32.6%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,561.43avg incumbent reviews — the moat a new listing must climb
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Market size
Okay£113K£113K/yr · 210K searches
Avg price
Bad£5.59avg listing price — sweet spot $15–$100
Price range
Bad£2.84–£11.00cheapest to priciest tracked listing — scored on the share inside $15–$100