50
bear cup
Worth a lookShows low returns (1.0%), but soft demand (-79.4% this quarter) keeps it on the watch list.
Returns
Great1.0%return rate — above 5% kills the launch gate
Price range
Great£4.64–£74.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great57%top-5 brand share — no brand owns this niche
Review moat
Great445avg incumbent reviews — the moat a new listing must climb
Avg price
Good£13.95avg listing price — sweet spot $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Market size
Bad£57K£57K/yr · 173K searches
Growth
Bad-79.4%90-day search growth — must beat 0% to launch