40
baby car mirror
Skip itPrices mostly outside the sweet spot ($6.82–$13.13) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Incredible13.9%search→purchase rate — share of searches ending in a sale
Market size
Good£572K£572K/yr · 460K searches
Growth
Okay+0.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Okay£8.93avg listing price — sweet spot $15–$100
Review moat
Bad6,661.38avg incumbent reviews — the moat a new listing must climb
Brand share
Bad94%top-5 brand share — brand-locked demand
Competition
Bad91%top-5 click share — a locked-up shelf
Price range
Bad£6.82–£13.13cheapest to priciest tracked listing — scored on the share inside $15–$100