34
vcds
Skip itA small market ($56K/yr) — this niche doesn't clear our bar today.
Avg price
Great£17.29avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good£5.32–£32.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Returns
Okay4.8%return rate — above 5% kills the launch gate
Growth
Okay+1.1%90-day search growth — must beat 0% to launch
Review moat
Bad10,535.42avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Market size
Bad£56K£56K/yr · 94K searches