56
tyre shine
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 6% kills the launch gate
Conversion
Great11.8%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Good£417K£417K/yr · 404K searches
Growth
Good+27.9%90-day search growth — must beat 0% to launch
Brand share
Good74%top-5 brand share — brands hold most of the demand
Review moat
Okay2,793.21avg incumbent reviews — the moat a new listing must climb
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£8.74avg listing price — sweet spot $15–$100
Price range
Bad£3.38–£14.93cheapest to priciest tracked listing — scored on the share inside $15–$100