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silicone grease
Skip itPrices mostly outside the sweet spot ($2.98–$16.71) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible13.5%search→purchase rate — share of searches ending in a sale
Brand share
Good66%top-5 brand share — brands hold most of the demand
Review moat
Good1,269.57avg incumbent reviews — the moat a new listing must climb
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Market size
Okay£153K£153K/yr · 158K searches
Growth
Bad-4.8%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.16avg listing price — sweet spot $15–$100
Price range
Bad£2.98–£16.71cheapest to priciest tracked listing — scored on the share inside $15–$100