39
hir2 headlight bulb
Skip itSoft demand (-63.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Great£18.15avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good£6.40–£33.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,024.72avg incumbent reviews — the moat a new listing must climb
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Market size
Bad£39K£39K/yr · 54K searches
Growth
Bad-63.0%90-day search growth — must beat 0% to launch