67
dent puller
Worth a lookShows beatable incumbent ratings (3.8★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Avg price
Great£20.27avg listing price — sweet spot $15–$100
Review moat
Great360.15avg incumbent reviews — the moat a new listing must climb
Price range
Great£4.41–£65.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Returns
Good2.1%return rate — above 6% kills the launch gate
Brand share
Good62%top-5 brand share — brands hold most of the demand
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Market size
Good£471K£471K/yr · 443K searches
Growth
Okay+1.6%90-day search growth — must beat 0% to launch