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car bulbs by reg
Skip itSoft demand (-31.9% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.5%return rate — above 5% kills the launch gate
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,764.44avg incumbent reviews — the moat a new listing must climb
Price range
Okay£2.54–£21.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£67K£67K/yr · 168K searches
Avg price
Bad£6.25avg listing price — sweet spot $15–$100
Brand share
Bad95%top-5 brand share — brand-locked demand
Growth
Bad-31.9%90-day search growth — must beat 0% to launch