43
cactus
Skip itA small market ($50K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,155.24avg incumbent reviews — the moat a new listing must climb
Avg price
Good£12.61avg listing price — sweet spot $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Price range
Okay£3.08–£21.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-6.2%90-day search growth — must beat 0% to launch
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Market size
Bad£50K£50K/yr · 257K searches
Signals Low Review Barrier