water gun
Worth a lookShows demand growing +268.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+268.9%90-day search growth — must beat 0% to launch
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Great$60.83avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Brand share
Good68%top-5 brand share — brands hold most of the demand
Review moat
Okay1,844.18avg incumbent reviews — the moat a new listing must climb
Price range
Okay$4.78–$280.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$136K$136K/yr · 116K searches
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Saudi Arabia niche tracking, water gun is a $136K/yr Amazon Saudi Arabia market (116K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 64/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
water gun market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $152K–$182K
- units × avg price
- Conversion rate
- 1.9%
- Avg BSR
- #21
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 58%
- Out of stock
- 16.7%
- Avg brand age
- 34 months
- Avg seller age
- 44 days
Competition & brand share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.Brands
17 falling
Sellers
40
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
45%
Top 20: 84%
Open market
28%
- Intex33%
- Skirfy12%
- OSHIMA8%
- HJQYQ7%
- Yoawllty7%
- Nerf4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +268.9% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 9.5×
Top water gun search terms
- water gun33K/yr
- مسدس ماء28K/yr
- pool toys17K/yr
- ألعاب مسبح10K/yr
- العاب مسبح10K/yr
- water gun for kids8K/yr
- electric water gun6K/yr
- watergun4K/yr
Top water gun products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Intex 24 Inch Glossy Beach Ball - 59030
Intex$5.334.4★7,186 rev
HJQYQ Water Toys for Kids 3 Pack Super toy Small Pistol Fun Garden Outdoor Beach Toy Pool Bath Party Water Fighting Toys for Children Girls Boys Tool
HJQYQ$24.824.0★21 rev
Yoawllty Water Gun 2Packs 600CC Water Guns for Kids Boys Girls Adults Toys for Pool Beach Sand Summer Party Fun
Yoawllty$60.443.8★40 rev
10 PCS Water Guns Foam Squirt Toys for Kids Foam Water Toys Shooter for Kids 3-10 Pool Toys Water Squirter Soaker Gun for Toddlers Summer Swiming Beach Party
OSHIMA$49.885.0★1 rev
Intex Glossy Panel Ball Multi-Colour 59020
Intex$4.784.3★7,130 rev
Newest
by launch date
VUCATIN Water Gun for Kids and Adult Outside Toys Water Gun 600cc Large Capacity with Excellent Shoot to 8m Range Summer Water Fighting Outdoor Swimming Pool Beach Toys for Kids Adults (Light green)
VUCATIN$54.422 rev
Water Guns for Kids Squirt Toys for Outdoor Fun Beach Pool Summer Party Favors Safe and Colorful Water Blasters for Boys and Girls Summer Games and Outdoor Activities 12 Pcs
TERRIFI$44.542 rev
Ultimate Battle Blaster Electric Water Gun Water Gun Pistol for Adults 26 to 32 FT Range Waterproof High Capacity Squirt Guns for Summer Pool & Beach Toys
XICEN$81.576 rev
Gatling Electric Water Gun for Adults & Kids Dual-Barrel Up to 49FT Most Powerful Automatic Squirt Gun with LED Water-Sensor Large Water Tank & Battery Outdoor Toy Summer Toys for Parties
Skirfy$280.93118 rev
30 Pcs Diving Pool Toys for Kids Underwater Swimming Toys with Storage Bag Summer Swim Games Sinking Set Dive Gifts Include Torpedos Rings Marine Animals Octopus for Boys Girls Toddlers
OneStarsea$48.5913 rev
Trending
90-day click momentumVUCATIN Water Gun for Kids and Adult Outside Toys Water Gun 600cc Large Capacity with Excellent Shoot to 8m Range Summer Water Fighting Outdoor Swimming Pool Beach Toys for Kids Adults (Light green)
VUCATIN$54.423.0★
10 PCS Water Guns Foam Squirt Toys for Kids Foam Water Toys Shooter for Kids 3-10 Pool Toys Water Squirter Soaker Gun for Toddlers Summer Swiming Beach Party
OSHIMA$49.885.0★
Water Guns for Kids Squirt Toys for Outdoor Fun Beach Pool Summer Party Favors Safe and Colorful Water Blasters for Boys and Girls Summer Games and Outdoor Activities 12 Pcs
TERRIFI$44.542.9★
Intex 59040NP Lively Print Inflatable Ball
Intex$4.824.4★
M416 Kids Water Gun Toy with Lights and Sounds (Black)
FUN MOMENT$32.075.0★
What buyers say about water gun
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality”
“Play with your kids”
“durable”
“It works fine”
“Big and round and its amazing to have it”
“easy to use”
“the waterproof design adds durability”
“nice colors”
“It is easy to set up”
“The rechargeable feature is very convenient”
What buyers complain about
“The product broken is not good”
“Smaller than expected”
“works bad”
“The guns do not have the capacity as mentioned”
“Much lessor than the advertised specification”
“in reality, it couldn't even spray water up to 15 feet. 4.5 meters”
Top return reasons
Common questions
- Is water gun profitable to sell on Amazon Saudi Arabia?
- The niche generates $136K/yr across 33 tracked products. 2 of 8 products launched in the last 360 days are still selling. 90-day search growth is +268.9%. Flapen's verdict: Worth a look (64/100).
- How competitive is the water gun niche?
- 17 brands and 40 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 68% of demand.
- What do buyers complain about in water gun?
- Top complaints mined from reviews: المواد/الأجزاء المعيبة, الحجم الكلي, الوظيفة - بشكل عام. The return rate is 0.8%.
- When does demand for water gun peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 9.5× the quietest.
- What does it cost to enter the water gun niche?
- Listings span $4.78–$280.93; the average listing price is $60.83 (sweet spot $15–$100). The average incumbent carries 1,844 reviews — the moat a new listing must climb.