Skip to content

Soil

brand-locked demand (top 5 brands take 98% of clicks) — Soil doesn't clear our bar today.

Flapen Score

45
Skip it

Ranks 14 of 19 Patio, Lawn & Garden niches · −3 vs the category median of 48

Market size 23Growth 32Conversion 33Competition 10Returns 95Price range 95Avg price 95Brand share 4Review moat 96Quality gap 79
This niche Category average · 19 niches

Is Soil profitable on Amazon?

According to Flapen's Amazon Saudi Arabia niche tracking, Soil is a $91K/yr Amazon Saudi Arabia market (102K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Apr–Nov. Verdict: Skip it — 45/100.

Soil: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +5.7% over the last 90 days and 2.6% of searches end in a purchase.

$91K

revenue / yr

Units sold / yr4K
Search volume / yr+5.7%102K
Conversion rate2.6%
Avg price$34.10

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

2%

open market share

Brands · sellers6 · 6
Top-5 product click share89%
Open market2%
Avg brand age34 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 10 products

Sponsored placement60%
New entrants (1y)1· 1 succeeded
Avg rating4.2★
Avg reviews86

Top Soil products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

$0$9K$18K$27K$36K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

6

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

0%

  • Taleb50%
  • sultan garden center35%
  • Abant7%
  • Generic3%
  • ALMEKAQUZ2%
  • generic2%

Soil demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume102KCVR2.6%Products10Brands6Top 5 Brands98%OOS Rate29.2%Rating4.2★Reviews86Avg BSR#7
3K2KSpike '24Black Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Nov · busiest ÷ quietest = 1.6×

Top Soil search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • تربة زراعية جاهزة18K/yr
  • تربة زراعية11K/yr
  • تربه زراعيه11K/yr
  • soil11K/yr
  • soil for plants10K/yr
  • potting soil9K/yr
  • بيتموس8K/yr
  • تراب زراعي5K/yr
  • تربة4K/yr
  • تربه4K/yr

What reviews say buyers love and hate about Soil

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
المنتج المعلن عنه مقابل المنتج الفعلي42%

as described

الجودة الشاملة25%

The quality seems good

القيمة مقابل المال17%

Good for the price

الوزن خفيف17%

خفيفه

What buyers complain about

100% of reviews
الجودة الشاملة50%

Junk

الوظيفة - بشكل عام25%

This soil does not work well on its own

الامتصاص25%

does not absorb water properly

Soil return rate & reasons

Why buyers send it back, as a share of all return requests.

1.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1الحجم الكلي
71%
2حالة المنتج
14%
3الشكل/النمط
14%

Common Soil questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Soil 45/100 on Amazon Saudi Arabia — Skip it. The niche generates $91K/yr across 10 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved +5.7% over the last 90 days.
Search demand for Soil on Amazon Saudi Arabia peaks in Apr–Nov, where the busiest month runs 1.6× the quietest.

Best Flapen score

The highest-scoring niches we track right now, across every category.