kitchen appliances
Worth a lookShows demand growing +117.0% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+117.0%90-day search growth — must beat 0% to launch
Competition
Great27%top-5 click share — an open shelf
Brand share
Great52%top-5 brand share — no brand owns this niche
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Good2.7%return rate — above 5% kills the launch gate
Avg price
Good$158.73avg listing price — sweet spot $15–$100
Review moat
Okay3,689.49avg incumbent reviews — the moat a new listing must climb
Market size
Bad$52K$52K/yr · 298K searches
Price range
Bad$13.42–$1306.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Saudi Arabia niche tracking, kitchen appliances is a $52K/yr Amazon Saudi Arabia market (298K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Jan–Apr–Jun–Oct. Verdict: Worth a look — 56/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
kitchen appliances market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $79K–$119K
- units × avg price
- Conversion rate
- 0.1%
- Avg BSR
- #18
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 84%
- Out of stock
- 4.7%
- Avg brand age
- 33 months
- Avg seller age
- 45 days
Competition & brand share
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.Brands
41 falling
Sellers
156
Top-5 brand share
52%
Top 20: 88%
Top-5 click share
27%
Top 20: 69%
Open market
43%
- BLACK+DECKER25%
- Nutricook7%
- Moulinex7%
- Koolen6%
- ALSAIF6%
- RETROSOHOO4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +117.0% search growth over the last 90 days.Peak months: Jan, Apr, Jun, Oct · busiest ÷ quietest = 9.8×
Top kitchen appliances search terms
- kitchen appliances265K/yr
- اجهزه كهربائيه للمطبخ11K/yr
- اجهزة مطبخ9K/yr
- اجهزه كهربائيه مطبخ12K/yr
Top kitchen appliances products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MOULINEX Vegetable Chopper | Moulinette Essential Chopper | 300 W | 400 ml | White/Black | 2 Years Warranty | DJ520127
Moulinex$58.454.2★782 rev
ALSAIF 750W Electric Sandwich Maker With Grill Plate Small Size Stainless Steel Easy Clean With Non-Stick & Removable Plates White 90534/1 2 Years warranty
ALSAIF$41.214.2★145 rev
BLACK+DECKER 12-Cup Coffee Maker 900W Programmable Drip Coffee Machine 1.5L Glass Carafe 24-Hour Timer Keep Warm Function LCD Display Auto Shut-Off Boil Dry Protection Black - DCM85-B5
BLACK+DECKER$91.424.4★5,978 rev
Retrosohoo Kitchen Knife Set 6-Piece Khaki Sharp Knife Set for Kitchen Non-stick Non-slip Stainless Steel Chef Knife Set with Universal Knife Block Suitable for Home Restaurant (Khaki)
RETROSOHOO$63.934.4★1,296 rev
BLACK+DECKER Multi-Function Glass Chopper & Mincer 400W XXL 1.2L Bowl 4-Blade System Pulse Speed for Precision Ice Crushing Compact Sleek Black Design Easy to Clean Black - GC400-B5
BLACK+DECKER$87.694.5★1,413 rev
Newest
by launch date
SKY-TOUCH Premium Stainless Steel Lemon Squeezer Heavy Duty Metal Citrus Juicer for Lemons & Limes Ergonomic Handheld Manual Press Easy to Clean & Rust Resistant Durable Kitchen Bar Tool
SKY-TOUCH$13.4222 rev
Dual Waterfall Kitchen Sink Modern Kitchen Sinks with Soap Dispenser Stainless Steel Digital Smart Kitchen Sink with Pull-Out Faucet Single Bowl Workstation Sinks with Honeycomb (80 x 46 cm)
Generic$1306.220 rev
Telfun Electric Salt and Pepper Grinder Set-Rechargeable Salt and Pepper Mill Set All in One Automatic Refillable Adjustable Coarseness Ceramic Grinder Salt and Pepper Shakers for Kitchen Appliances
Telfun$123.398 rev
Nutricook Egg Cooker 7 Eggs Capacity Egg Cooker for Boiled Poached Scrambled Eggs & Omelettes Buzzer Indicator Precision Cooking Includes accessories EC207ME-K Black 2-Year Limited Warranty
Nutricook$67.993,608 rev
Ninja 5-in-1 Indoor Grill & Air Fryer 5 Cooking Functions Make Up to 4 Burgers 5.7L capacity Low Smoke Includes Digital Meat Thermometer Black/Silver EG351ME 2 Years Warranty
NINJA$765.415 rev
Trending
90-day click momentum
Deep Fryer 6L 2200W Stainless Steel Deep Fryer with Frying Basket Strainer Adjustable Temperature and Timer Removable Oil Container
Cady One1 Your Gate To A World Of Excellence$123.953.7★
Ninja 5-in-1 Indoor Grill & Air Fryer 5 Cooking Functions Make Up to 4 Burgers 5.7L capacity Low Smoke Includes Digital Meat Thermometer Black/Silver EG351ME 2 Years Warranty
NINJA$765.414.1★
Dual Waterfall Kitchen Sink Modern Kitchen Sinks with Soap Dispenser Stainless Steel Digital Smart Kitchen Sink with Pull-Out Faucet Single Bowl Workstation Sinks with Honeycomb (80 x 46 cm)
Generic$1306.220.0★
Nutricook Egg Cooker 7 Eggs Capacity Egg Cooker for Boiled Poached Scrambled Eggs & Omelettes Buzzer Indicator Precision Cooking Includes accessories EC207ME-K Black 2-Year Limited Warranty
Nutricook$67.994.4★
Telfun Electric Salt and Pepper Grinder Set-Rechargeable Salt and Pepper Mill Set All in One Automatic Refillable Adjustable Coarseness Ceramic Grinder Salt and Pepper Shakers for Kitchen Appliances
Telfun$123.393.9★
What buyers say about kitchen appliances
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Cheap price”
“Easy to use”
“As described”
“Works well”
“Pressure cooking meat is good & safe & easy”
“Best instant Pot”
“Fully automatic work”
“Smart pot comes with safety features that ensure minimal risk of any safety issues”
“well amount of spray”
What buyers complain about
“Bad quality”
“Didnt last”
“Not working”
“Very weak at blending its not worth it”
“burned smell came from it”
“Rusty”
“It leaks a lot”
“Very small”
“Not sturdy”
“sometimes it takes forever to pre heat which is ridiculous as it should be faster than other pots”
Top return reasons
Common questions
- Is kitchen appliances profitable to sell on Amazon Saudi Arabia?
- The niche generates $52K/yr across 67 tracked products. 3 of 9 products launched in the last 360 days are still selling. 90-day search growth is +117.0%. Flapen's verdict: Worth a look (56/100).
- How competitive is the kitchen appliances niche?
- 41 brands and 156 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 52% of demand.
- What do buyers complain about in kitchen appliances?
- Top complaints mined from reviews: الجودة الشاملة, متانة, الوظيفة - بشكل عام. The return rate is 2.7%.
- When does demand for kitchen appliances peak?
- Demand peaks in Jan–Apr–Jun–Oct; the busiest month runs 9.8× the quietest.
- What does it cost to enter the kitchen appliances niche?
- Listings span $13.42–$1306.22; the average listing price is $158.73 (sweet spot $15–$100). The average incumbent carries 3,689 reviews — the moat a new listing must climb.