food processor
Skip itSoft demand (-44.0% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Great258.57avg incumbent reviews — the moat a new listing must climb
Market size
Good$774K$774K/yr · 455K searches
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.6%return rate — above 5% kills the launch gate
Avg price
Okay$220.89avg listing price — sweet spot $15–$100
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Price range
Bad$43.89–$721.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-44.0%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Saudi Arabia niche tracking, food processor is a $774K/yr Amazon Saudi Arabia market (455K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Feb–Nov. Verdict: Skip it — 46/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
food processor market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $663K–$884K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #12
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 84%
- Out of stock
- 1.4%
- Avg brand age
- 40 months
- Avg seller age
- 36 days
Competition & brand share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
61
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
42%
Top 20: 82%
Open market
7%
- Moulinex47%
- Kenwood19%
- BLACK+DECKER10%
- NINJA7%
- Nikai6%
- Braun5%
- Open — no brand owns it (4 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -44.0% search growth over the last 90 days.Peak months: Feb, Nov · busiest ÷ quietest = 2.8×
Top food processor search terms
- food processor108K/yr
- محضرة طعام105K/yr
- خلاط مولينكس49K/yr
- moulinex50K/yr
- moulinex blender17K/yr
- محضر طعام25K/yr
- مولينكس20K/yr
- خلاط مولينكيس وات فرنسي6K/yr
- خلاط كهربائي مولينكس17K/yr
- محضره طعام10K/yr
Top food processor products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MOULINEX Food Processor | Easy Force 2.4 L Food Processor | 800 W| 6 Attachments | +25 Different Functions | 2.4 L Bowl Capacity and a 1.8 L Blender |2 Years Warranty | FP247127
Moulinex$143.204.1★662 rev
Kenwood Food Processor 750W 1.8L Blender 2L Bowl 2 Speed & Pulse Function Stainless Steel Knife French Fry Disc Emulsifying Disc Extra Fine Slicing FDP03.C2WH White
Kenwood$138.284.2★160 rev
Moulinex Super Blender Deo. 2L 700W 2 Speeds
Moulinex$129.374.2★87 rev
BLACK+DECKER Multi-Function Glass Chopper & Mincer 400W XXL 1.2L Bowl 4-Blade System Pulse Speed for Precision Ice Crushing Compact Sleek Black Design Easy to Clean Black - GC400-B5
BLACK+DECKER$87.694.5★1,413 rev
Nikai 1000 Watts 10-in-1 Food processor 2 Speed With Pulse (Blender Slicer Chopper Kneader Mixer Beater Whisk Shredder Juicer & Grinding) NFP3100A
Nikai$138.033.8★101 rev
Newest
by launch date
Nutricook 2+2 L XXXL Glass & SS Chopper and Mincer 500W - Pulse & 2 speeds 2-Removable 4 SS -Blade for Chopping Ice Crushing Meat Mincing Grinding Pureeing & more - BLk 2 Yr Warranty NC-CH2000
Nutricook$125.91116 rev
Moulinex Blendeo Kitchen Blender 1.5 L Capacity 450 W Zelkrom Blades LM2B2828
Moulinex$97.335 rev
Moulinex Food Processor |Easy Force | 6 Attachments |25 Functions | Easy to Use | Black | FP247827
Moulinex$169.7413 rev
Ninja Food Processor with 4 Automatic Programs; Chop Puree Slice Mix and 3 Manual Speeds 2.1L Bowl Blades 850W Dishwasher Safe Parts Silver BN650ME 2 Years Warranty
NINJA$332.7940 rev
ALSAIF 800W Electric Vegetable Chopper with Stainless Steel Bowl and 4 Blades Food Processor for Meat Fruits and Vegetables. easy cleaning 4-liter silver E02431 2 Years warranty
ALSAIF$120.96162 rev
Trending
90-day click momentum
MOULINEX Blender | Genuine 1.75 L Blender Smoothie Maker | Mixer | 500 W |2 Attachments | One Speed and Pulse Function |White | 2 Years Warranty | LM242B28
Moulinex$141.714.0★
Moulinex Blender Blendeo + Grinder 400 Watts Lm2A2127 min 2 yrs warranty
Moulinex$109.844.0★
Nutricook 2+2 L XXXL Glass & SS Chopper and Mincer 500W - Pulse & 2 speeds 2-Removable 4 SS -Blade for Chopping Ice Crushing Meat Mincing Grinding Pureeing & more - BLk 2 Yr Warranty NC-CH2000
Nutricook$125.914.2★
Moulinex Blendeo Kitchen Blender 1.5 L Capacity 450 W Zelkrom Blades LM2B2828
Moulinex$97.333.2★
Moulinex Food Processor |Easy Force | 6 Attachments |25 Functions | Easy to Use | Black | FP247827
Moulinex$169.743.8★
What buyers say about food processor
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality”
“Excellent product with best price”
“Very good Blender at a reasonable price”
“Very Nice and usefull”
“As expected”
“Good and sturdy for daily usage”
“Large size good For big families”
“This is a very powerful machine the steel blades makes all the difference size is also good for various use cases, highly recommended”
“High performance and durability”
“Its nice that its glass with a rubber grip at the base”
What buyers complain about
“Not working”
“Poor quality”
“Broken very fast”
“It Looks very ordinary in material”
“Waste of money”
“It doesn't chop the vegetables as in the picture”
“burned smell came from it”
“Wastage of money”
“It is not a new item”
“Not strong like advertised”
Top return reasons
Common questions
- Is food processor profitable to sell on Amazon Saudi Arabia?
- The niche generates $774K/yr across 37 tracked products. 90-day search growth is -44.0%. Flapen's verdict: Skip it (46/100).
- How competitive is the food processor niche?
- 10 brands and 61 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 89% of demand.
- What do buyers complain about in food processor?
- Top complaints mined from reviews: الوظيفة - بشكل عام, الجودة الشاملة, متانة. The return rate is 3.6%.
- When does demand for food processor peak?
- Demand peaks in Feb–Nov; the busiest month runs 2.8× the quietest.
- What does it cost to enter the food processor niche?
- Listings span $43.89–$721.21; the average listing price is $220.89 (sweet spot $15–$100). The average incumbent carries 259 reviews — the moat a new listing must climb.