Is microwave profitable to sell on Amazon Saudi Arabia?

The niche generates $1.7M/yr across 34 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -24.0%. Flapen's verdict: Worth a look (52/100).

How competitive is the microwave niche?

18 brands and 43 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 61% of demand.

What do buyers complain about in microwave?

Top complaints mined from reviews: متانة, التدفئة, المنتج المعلن عنه مقابل المنتج الفعلي. The return rate is 3.8%.

When does demand for microwave peak?

Demand peaks in Feb–Nov; the busiest month runs 2.1× the quietest.

What does it cost to enter the microwave niche?

Listings span $110.42–$727.53; the average listing price is $292.44 (sweet spot $15–$100). The average incumbent carries 223 reviews — the moat a new listing must climb.

microwave

Worth a look

Shows a $1.7M/yr market, but prices mostly outside the sweet spot ($110.42–$727.53) keeps it on the watch list.

Market size

Great$1.7M

$1.7M/yr · 861K searches

Review moat

Great223.29

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Returns

Okay3.8%

return rate — above 5% kills the launch gate

Avg price

Okay$292.44

avg listing price — sweet spot $15–$100

Growth

Bad-24.0%

90-day search growth — must beat 0% to launch

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Price range

Bad$110.42–$727.53

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals No Dominant Brand High Price

According to Flapen's Amazon Saudi Arabia niche tracking, microwave is a $1.7M/yr Amazon Saudi Arabia market (861K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Feb–Nov. Verdict: Worth a look — 52/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

microwave market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: $1.8M–$2.3M; units × avg price
Conversion rate: 0.7%
Avg BSR: #21
Page quality: 0%
Prime: 88%
Sponsored: 74%
Out of stock: 10.2%
Avg brand age: 38 months
Avg seller age: 59 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 rising

Sellers

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

45%

Top 20: 86%

Open market

30%

Geepas15%
BLACK+DECKER12%
Super General12%
Clikon11%
Koolen10%
LG9%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -24.0% search growth over the last 90 days.

Peak months: Feb, Nov · busiest ÷ quietest = 2.1×

Open Trend

Top microwave search terms

microwave255K/yr -20.0%0.7% conv.
ميكرويف190K/yr -27.4%0.4% conv.
ميكروويف91K/yr -24.6%0.4% conv.
مايكرويف79K/yr -21.2%0.7% conv.
microwave oven62K/yr -29.5%0.4% conv.
مكرويف45K/yr -20.4%0.6% conv.
مايكرويف صغير23K/yr -4.3%0.8% conv.
ميكرويف لتر15K/yr -34.3%0.4% conv.
ميكرويف ال جي16K/yr -26.3%0.4% conv.
ميكرويف صغير10K/yr -22.7%0.5% conv.

All search terms

Top microwave products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Super General 20 Liter Compact Solo Microwave Oven 700W Power KSGMM920N Black With 2 Years Warranty

Super General$155.244.3★59 rev

Clikon 20 Liter Digital Microwave with Push Button Control| Model No CK4317-CK4319-CK4320 with 2 Years Warranty

Clikon$163.094.6★235 rev

BLACK+DECKER 20L Solo Microwave Oven 700W Output 1050W Input Power 5 Power Levels Chrome Knobs Grey Painted Cavity Black Control Panel Compact & Stylish Kitchen Essential Black MZ2007PSA-B5

BLACK+DECKER$210.164.0★34 rev

IMPEX MO 8101A Microwave Oven - 20L Capacity 700W Power 5 Power Levels 2-Year Warranty

Impex$157.494.3★89 rev

Geepas 20L Digital Microwave Oven | Sleek Countertop Design with LED Display Touch Control Panel One-Touch Menus Defrost & Reheat Low Noise Child Lock GMO1895

Geepas$190.654.3★150 rev

Newest

by launch date

Super General 20 Liter Compact Solo Microwave Oven 700W Power KSGMM920N Black With 2 Years Warranty

Super General$155.2459 rev

1y ago

LG$510.263 rev

1y ago

Royal 25L Digital Microwave Oven 850W Power 10 Power Levels 99-Min Timer 8 Auto Menu Presets Turntable Glass Tray 285mm Cooking End Signal BS Plug | Child Safety Lock |Defrost Setting |RA-25XDG

Royal Appliances$264.324 rev

2y ago

20L Digital Microwave Oven 700W 10 Power Levels Membrane Control 99-Min Timer Defrost Function Cooking End Signal Stylish Black Design Push-Button Door | Model: RO-20MWBD

ARROW$165.0361 rev

2y ago

Samsung Microwave 32L Sainless Steel l Tact & Dial Control Ceramic Enamel Cavity 1000W Output Power Eco Mode Quick Defrost Auto Cook Home Dessert Child Safety Deoderization Malaysia

Samsung$511.535 rev

2y ago

What buyers say about microwave

What buyers praise and complain about, mined from review topics.

What buyers love

الجودة الشاملة37%

“Good quality”

القيمة مقابل المال20%

“Cheap Price”

المنتج المعلن عنه مقابل المنتج الفعلي12%

“same as advertised”

سهولة الاستخدام5%

“Easy to use”

التدفئة5%

“which great for heating up meals”

متانة4%

“Highly Reliable and Durable Microwave”

الحجم الكلي3%

“Perfect size for small spaces”

الشواء3%

“As of now its working well even the grill itself”

عناصر التحكم باللمس/الزر2%

“The controls are simple”

الخبز1%

“This is a best small oven”

What buyers complain about

متانة35%

“Not long lasting”

التدفئة20%

“No heating at all”

المنتج المعلن عنه مقابل المنتج الفعلي10%

“Why it is not mentioned in product specifications and description”

الوظيفة - بشكل عام10%

“THIS PRODUCT IS NOT WORKING WELL AND I NEED YOUR TECHNICAL SUPPORT”

الجودة الشاملة5%

“Qualith control”

عناصر التحكم باللمس/الزر5%

“Im just worried about the digital button sometimes i need to find where ill press it as if its not exactly where the button is”

الحجم الكلي5%

“My only wish was to have gotten a slightly bigger one”

Top return reasons

الحجم الكلي44%

الوظيفة - بشكل عام13%

التدفئة11%

المواد/الأجزاء المعيبة9%

المنتج المعلن عنه مقابل المنتج الفعلي5%

الجودة الشاملة2%

مستوى الضوضاء2%

لون2%

آمنة للاستخدام في الميكروويف1%

الشواء1%

Common questions

Is microwave profitable to sell on Amazon Saudi Arabia?: The niche generates $1.7M/yr across 34 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -24.0%. Flapen's verdict: Worth a look (52/100).
How competitive is the microwave niche?: 18 brands and 43 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in microwave?: Top complaints mined from reviews: متانة, التدفئة, المنتج المعلن عنه مقابل المنتج الفعلي. The return rate is 3.8%.
When does demand for microwave peak?: Demand peaks in Feb–Nov; the busiest month runs 2.1× the quietest.
What does it cost to enter the microwave niche?: Listings span $110.42–$727.53; the average listing price is $292.44 (sweet spot $15–$100). The average incumbent carries 223 reviews — the moat a new listing must climb.

microwave

microwave market data

Competition & brand share

Demand & seasonality

Top microwave search terms

Top microwave products on Amazon

Top sellers

Newest

Trending

What buyers say about microwave

What buyers love

What buyers complain about

Top return reasons

Common questions

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