bathroom mat
Worth a lookShows a sweet-spot price point ($45.40 avg), but soft demand (-24.0% this quarter) keeps it on the watch list.
Avg price
Incredible$45.40avg listing price — sweet spot $15–$100
Price range
Great$11.57–$99.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Brand share
Great53%top-5 brand share — no brand owns this niche
Returns
Good2.1%return rate — above 5% kills the launch gate
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Market size
Okay$182K$182K/yr · 213K searches
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Review moat
Bad5,438.7avg incumbent reviews — the moat a new listing must climb
Growth
Bad-24.0%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Saudi Arabia niche tracking, bathroom mat is a $182K/yr Amazon Saudi Arabia market (213K searches/yr). The top 5 brands hold 53% of demand. Verdict: Worth a look — 55/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
bathroom mat market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- $182K–$227K
- units × avg price
- Conversion rate
- 1.9%
- Avg BSR
- #26
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 76%
- Out of stock
- 9.8%
- Avg brand age
- 34 months
- Avg seller age
- 65 days
Competition & brand share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.Brands
26 falling
Sellers
57
Top-5 brand share
53%
Top 20: 96%
Top-5 click share
45%
Top 20: 76%
Open market
40%
- SKY-TOUCH14%
- Amazon Basics13%
- BYSURE9%
- Color&Geometry8%
- Aissiora8%
- DEXI7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -24.0% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.6×
Top bathroom mat search terms
- bathroom mat48K/yr
- دعاسات حمام40K/yr
- دعاسة حمام29K/yr
- سجادة حمام28K/yr
- سجاد حمام16K/yr
- bath mat14K/yr
- دعاسات13K/yr
- دواسة حمام8K/yr
- bathroom rug6K/yr
- دعاسه5K/yr
Top bathroom mat products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basics Non-Slip Microfiber Shag Bathroom Rug Mat 53.3 by 86.3 centimeters Platinum
Amazon Basics$30.184.5★5,102 rev
SKY-TOUCH 2 Pack 50x80 cm Memory Foam Bath Mat Soft & Comfortable Highly Absorbent Non Slip for Shower Tub and Floor
SKY-TOUCH$23.083.5★337 rev
BYSURE 3 Piece Memory Foam Bath Rug Bathroom Mat Carpet Sets Non Slip Extra Absorbent Shaggy Soft Washable
BYSURE$48.934.4★3,208 rev
Lullaxx Waffle Bath Mat Bath Rugs Super Absorbent And Non-Slip Suitable For Bathrooms And Sinks Multi-Layered Structure Hot-Melt Adhesive Bottom Super Soft 16.93 * 24.02 Machine Washable (Brown)
Lullaxx$30.874.2★15 rev
Bliss Casa Bath Mats (2 Pack 50 x 80 cm) - 1000 GSM Bathroom Mat for Toilets Super Soft and Extra Absorbent Floor Mats For Elegant Look (Grey)
Bliss Casa$57.864.1★246 rev
Newest
by launch dateLullaxx Waffle Bath Mat Bath Rugs Super Absorbent And Non-Slip Suitable For Bathrooms And Sinks Multi-Layered Structure Hot-Melt Adhesive Bottom Super Soft 16.93 * 24.02 Machine Washable (Brown)
Lullaxx$30.8715 rev
Bathroom Mat Non Slip Super Absorbent Stain Resistant Quick Dry Thin Bathroom Rug-Bath Mats for Bathroom Floor Bathtub Vanity-Bathmat Bath Rug Easy Care (Deep Grey-50-80cm)
Aissiora$19.0844 rev
KepVenKia Chenille Bathroom Rug Quick Dry and Soft Bath Mat Machine Washable Complex Latex Backing Bathroom Mats For Bathroom Floor Tubshower room 24x16 inch Dark Grey
Generic$34.710 rev
Bathroom Mat Non Slip Super Absorbent Stain Resistant Quick Dry Thin Bathroom Rug-Bath Mats for Bathroom Floor Bathtub Vanity-Bathmat Bath Rug Easy Care (C-40 * 60CM)
Aissiora$20.4844 rev
MOMENT Water Absorbing Floor Mat for Bathroom 40x60cm Quick Drying Rubber Backed Anti-Slip Bath Mats for Bathroom Shower Entrance Rugs for Bathtubs Door Mat Toilet (Random Color)
MOMENT$11.5731 rev
Trending
90-day click momentumMOMENT Water Absorbing Floor Mat for Bathroom 40x60cm Quick Drying Rubber Backed Anti-Slip Bath Mats for Bathroom Shower Entrance Rugs for Bathtubs Door Mat Toilet (Random Color)
MOMENT$11.573.6★
KepVenKia Chenille Bathroom Rug Quick Dry and Soft Bath Mat Machine Washable Complex Latex Backing Bathroom Mats For Bathroom Floor Tubshower room 24x16 inch Dark Grey
Generic$34.710.0★
DEXI Bathroom Mats 50x80 cm Washable Non-Slip Bathroom Rug for Shower Floor Super Absorbent Quick Dry Bath Mat with Rubber Backing Ultra Soft Plush Carpet for Tub White
DEXI$67.294.3★
Bathroom Mat Non Slip Super Absorbent Stain Resistant Quick Dry Thin Bathroom Rug-Bath Mats for Bathroom Floor Bathtub Vanity-Bathmat Bath Rug Easy Care (Deep Grey-50-80cm)
Aissiora$19.083.6★
Color&Geometry Black Chenille Bathroom Rugs 44x75 cm- Non Slip Absorbent Quick Dry Washable Shower Mat Outside Shower Thin Bath Mats for Washroom Floor Woven Bathmat Fit Under Door
Color&Geometry$58.024.4★
What buyers say about bathroom mat
What buyers praise and complain about, mined from review topics.What buyers love
“Top quality”
“Soo comfy”
“cheap for the price”
“Nice colour, good quality”
“beautiful design”
What buyers complain about
“Too small”
“Cheap quality”
“Should stick to the floor”
“Super thin and slips on the floor”
“So thin dont recommend buying it”
“very cheap material”
“Doesn't absorb water well”
“Just plain flimsy mat”
“Waste of my money”
Top return reasons
Common questions
- Is bathroom mat profitable to sell on Amazon Saudi Arabia?
- The niche generates $182K/yr across 46 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -24.0%. Flapen's verdict: Worth a look (55/100).
- How competitive is the bathroom mat niche?
- 26 brands and 57 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 53% of demand.
- What do buyers complain about in bathroom mat?
- Top complaints mined from reviews: الحجم الكلي, الجودة الشاملة, الالتصاق. The return rate is 2.1%.
- When does demand for bathroom mat peak?
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- What does it cost to enter the bathroom mat niche?
- Listings span $11.57–$99.74; the average listing price is $45.40 (sweet spot $15–$100). The average incumbent carries 5,439 reviews — the moat a new listing must climb.