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Liquid Laundry Detergent

Maybe

An estimated 0.6% of orders come back. But the top 5 brands take 100% of clicks, so Liquid Laundry Detergent is a Maybe.

Flapen Score
60
60 / 100
Top 6% of 184 Health niches · +12 vs the category median of 48
Market size
$2.5M/yr1.6M searches / yr
90-day growth
+8.1%search demand this quarter
Competition
48%top-5 click share · 4 brands · 28 sellers

Flapen Score

Liquid Laundry Detergent against its category

The dotted line is the Health average. Past it, Liquid Laundry Detergent is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Liquid Laundry Detergent market on Amazon at a glance

Shoppers on Amazon Saudi Arabia searched for Liquid Laundry Detergent 1.6M times last year and spent an estimated $2.5M. All 4 brands take every click. Demand peaks in Nov. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.5M a year.

Searches, last 12 months
1.6M
Growth, 90 days vs prior 90
+8.1%
Conversion, latest week
5.3%
Market size, estimated
$2.5Ma year
Peak month
November2.0× the quietest month
Top search term
برسيل427K searches a year

02 · Price

A sale here is worth $29.17.

Listings sell for $29.17 on average, from $13.31 to $55.15. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 3,000 to 4,000 of them. At $29.17 that is $88K to $117K a year per listing.

Average price
$29.17inside the $15 to $100 sweet spot
Price range
$13.31–$55.15
Amazon Saudi Arabia median price
$69.41across 1,863 niches
Units sold a year
125K–150K
Units per listing a year
3,000–4,000
Revenue per listing a year
$88K–$117K
Returns
0.6%of orders · Amazon Saudi Arabia median 1.8%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #14 within Health. It carries 1,360 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#14in Health
Average rating
4.57 starsAmazon Saudi Arabia average 4.21 stars
Average reviews
1,360per listing
Listings tracked
32

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
68 months

Products

Top Liquid Laundry Detergent products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 falling

Sellers

28

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

48%

Top 20: 89%

Open market

0%

  • Brand 167%
  • Brand 213%
  • Brand 311%
  • Brand 49%

Demand

Liquid Laundry Detergent search demand

Weekly searches over the year, seasonality beneath. Pick a range.

80K60KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 2.0×

Search terms

Top Liquid Laundry Detergent search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • برسيل427K/yr
  • برسيل سائل غسيل 7 لتر174K/yr
  • persil156K/yr
  • persil liquid detergent109K/yr
  • liquid detergent58K/yr
  • ariel liquid detergent87K/yr
  • سائل غسيل ملابس74K/yr
  • صابون ملابس سائل93K/yr
  • detergent liquid48K/yr
  • tide liquid detergent44K/yr

Reviews and returns

What reviews say buyers love and hate about Liquid Laundry Detergent

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “الجودة الشاملة”
72%of negative reviews mention “مانع للتسرب”
0.6%of orders come back
“theres a leak”
A buyer, on “مانع للتسرب”72% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

Keep looking

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Best Flapen score

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FAQ

Common Liquid Laundry Detergent questions

Answered from the same tracked data.