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Sketchbook

Sketchbook shows a sweet-spot price point ($36.40 avg), but soft demand (-1.0% this quarter) keeps it on the watch list.

Flapen Score

53
Worth a look

Top 43% of 45 Arts & Crafts niches · +1 vs the category median of 52

Market size 26Growth 24Conversion 26Competition 88Returns 86Price range 71Avg price 95Brand share 77Review moat 46Quality gap 27
This niche Category average · 45 niches

Is Sketchbook profitable on Amazon?

According to Flapen's Amazon Saudi Arabia niche tracking, Sketchbook is a $110K/yr Amazon Saudi Arabia market (147K searches/yr). The top 5 brands hold 58% of demand. Verdict: Worth a look — 53/100.

Sketchbook: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -1.0% over the last 90 days and 2.1% of searches end in a purchase.

$110K

revenue / yr

Units sold / yr3K
Search volume / yr-1.0%147K
Conversion rate2.1%
Avg price$36.40

Who owns the niche?

The top 5 brands hold 58% of demand, so 42% of the market is open.

42%

open market share

Brands · sellers31 · 43
Top-5 product click share27%
Open market42%
Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 66 products

Sponsored placement55%
New entrants (1y)14· 0 succeeded
Avg rating4.6★
Avg reviews1,876

Top Sketchbook products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

$0$2K$4K$7K$9K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

31 rising

Sellers

43

Top-5 brand share

58%

Top 20: 95%

Top-5 click share

27%

Top 20: 70%

Open market

36%

  • Ohuhu19%
  • Kangaro17%
  • KASTWAVE8%
  • Roco8%
  • Winsor & Newton6%
  • CN EXCEL5%

Sketchbook demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume147KCVR2.1%Products66Brands31Top 5 Brands58%OOS Rate19.8%Rating4.6★Reviews1,876Avg BSR#117
5K4KBlack Friday '25Spike '26Prime Day '26Sep '25Nov '25Dec '25Feb '26Mar '26May '26

Top Sketchbook search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • sketchbook36K/yr
  • دفتر رسم30K/yr
  • كراسة رسم30K/yr
  • sketch book15K/yr
  • drawing book11K/yr
  • كراسه7K/yr
  • كراسة رسم للأطفال9K/yr
  • كراسه رسم5K/yr
  • كراسة4K/yr

What reviews say buyers love and hate about Sketchbook

What buyers mention most, as a share of all reviews.

What buyers love

90% of reviews
الجودة الشاملة90%

Good quality

What buyers complain about

50% of reviews
الحجم الكلي50%

Its a bit smaller i think i didnt check tje measurements before order

Sketchbook return rate & reasons

Why buyers send it back, as a share of all return requests.

1.5%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1الحجم الكلي
66%
2لون
13%
3بهتان اللون/تغير اللون
5%
4سهولة الاستخدام
4%
5التوافق - بشكل عام
3%

Common Sketchbook questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sketchbook 53/100 on Amazon Saudi Arabia — Worth a look. The niche generates $110K/yr across 66 tracked products. 0 of 14 products launched in the last 360 days are still selling. Search demand moved -1.0% over the last 90 days.
Sketchbook buyers on Amazon Saudi Arabia complain most about الحجم الكلي, the themes mined from the niche's reviews. Its return rate is 1.5%.

Best Flapen score

The highest-scoring niches we track right now, across every category.