- Flapen Score
- 48 / 100Ranks 3,505 of 4,191 DIY・工具・ガーデン niches · −9 vs the category median of 5748
- Market size
- ¥5.3M/yr10K searches / yr
- 90-day growth
- -2.7%search demand this quarter
- Competition
- 70%top-5 click share · 4 brands · 249 sellers
Flapen Score
Vl-se30kla against its category
The dotted line is the DIY・工具・ガーデン average. Past it, Vl-se30kla is stronger. Inside it, weaker.
Market
The Vl-se30kla market on Amazon at a glance
Shoppers on Amazon Japan searched for Vl-se30kla 10K times last year and spent an estimated ¥5.3M. All 4 brands take every click. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 4.0% of those searches ended in a purchase.
Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon Japan for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated ¥5.3M a year.
- Searches, last 12 months
- 10K
- Growth, 90 days vs prior 90
- -2.7%
- Conversion, latest week
- 4.0%
- Market size, estimated
- ¥5.3Ma year
- Peak month
- November3.4× the quietest month
- Top search term
- vl-v522l3K searches a year
02 · Price
A sale here is worth ¥13307.18.
Listings sell for ¥13307.18 on average, from ¥2351.13 to ¥16813.11. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At ¥13307.18 that is ¥0 to ¥1.3M a year per listing.
- Average price
- ¥13307.18above the $15 to $100 sweet spot
- Price range
- ¥2351.13–¥16813.11
- Amazon Japan median price
- ¥1942.07across 14,733 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- ¥0–¥1.3M
- Returns
- 0.6%of orders · Amazon Japan median 0.4%
03 · Entry bar
The bar here is low.
63% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #84 within 安全・セキュリティ. It carries 571 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 88%
- Out of stock, average day
- 0.0%
- Average rank
- #84in 安全・セキュリティ
- Average rating
- 4.26 starsAmazon Japan average 4.15 stars
- Average reviews
- 571per listing
- Listings tracked
- 16
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Vl-se30kla products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
249
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
0%
- Brand 191%
- Brand 26%
- Brand 32%
- Brand 41%
- Open — no brand owns it (0%)
Demand
Vl-se30kla search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 3.4×
Search terms
Top Vl-se30kla search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- vl-v522l3K/yr
- vl-se30xla4K/yr
- vl-sz30kl1K/yr
- vl-se30kla2K/yr
- vl se30kla59/yr
- vl se30xla376/yr
Reviews and returns
What reviews say buyers love and hate about Vl-se30kla
We read the reviews and the return reasons for every product selling here.
“ネット接続はできません。”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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FAQ
Common Vl-se30kla questions
Answered from the same tracked data.