Sh184552520

Shoppers searched for this 6K times in the last 12 months. That counts every search on Amazon Japan for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -27.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated ¥206K a year.

Searches, last 12 months

6K

Growth, 90 days vs prior 90

-27.8%

Conversion, latest week

2.4%

Market size, estimated

¥206Ka year

Top search term

cr17450e-n3K searches a year

Listings sell for ¥1473.83 on average, from ¥576.11 to ¥4309.72. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At ¥1473.83 that is ¥0 to ¥147K a year per listing.

Average price

¥1473.83above the $15 to $100 sweet spot

Price range

¥576.11–¥4309.72

Amazon Japan median price

¥1942.07across 14,733 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

¥0–¥147K

Returns

0.7%of orders · Amazon Japan median 0.4%

78% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #776 within 安全・セキュリティ. It carries 119 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

67%

Out of stock, average day

5.0%

Average rank

#776in 安全・セキュリティ

Average rating

4.04 starsAmazon Japan average 4.15 stars

Average reviews

119per listing

Listings tracked

9

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months