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オレゴン(oregon)

Launch it

A $5.2M/yr market growing +146.2% this quarter with returns at 0.3% — clears our launch bar.

Market size 98Growth 96Conversion 30Competition 55Returns 98Price range 0Avg price 0Brand share 0Review moat 69Quality gap 85

Market size

Incredible¥5.2M

¥5.2M/yr · 52K searches

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Growth

Incredible+146.2%

90-day search growth — must beat 0% to launch

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Good732.09

avg incumbent reviews — the moat a new listing must climb

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Brand share

Bad100%

top-5 brand share — brand-locked demand

Avg price

Bad¥4212.74

avg listing price — sweet spot $15–$100

Price range

Bad¥1435.86–¥12415.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon Japan niche tracking, オレゴン(oregon) is a ¥5.2M/yr Amazon Japan market (52K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul–Aug–Sep. Verdict: Launch it — 62/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

オレゴン(oregon) market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
¥3.2M–¥4.2M
units × avg price
Conversion rate
2.4%
Avg BSR
#621
Page quality
0%
Prime
82%
Sponsored
27%
Out of stock
3.2%
Avg brand age
51 months
Avg seller age
158 days

Competition & brand share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Brands

3 flat

Sellers

35

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

52%

Top 20: 98%

Open market

0%

  • Oregon97%
  • ノーブランド品2%
  • 山善(YAMAZEN)1%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +146.2% search growth over the last 90 days.
3K2KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug, Sep · busiest ÷ quietest = 5.9×

Top オレゴン(oregon) search terms

  • オレゴン ナイロンコード27K/yr
  • オレゴン13K/yr
  • オレゴン フレキシブレード5K/yr
  • オレゴン ナイロンカッター3K/yr
  • oregon4K/yr
All search terms

Top オレゴン(oregon) products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%¥207K8%¥413K12%¥620K16%¥827K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 22 tracked products in this niche — three views at once, no toggling.

What buyers say about オレゴン(oregon)

What buyers praise and complain about, mined from review topics.

What buyers love

耐久性28%

“長持ち”

柔らかい感触17%

“スムーズな、刈り味を体験できます”

使用の容易さ11%

“凄く簡単で、使いやすいですよ。”

地元製造11%

“オレゴンは信頼出来るブランドなので、期待しています。”

強さ11%

“簡単便利. 手間要らずで、強力”

快適さ-全体11%

“快適に使えます”

総合品質6%

“評価が良く、試しに購入してみました。”

What buyers complain about

コストパフォーマンス30%

“価格で悩みます”

耐久性27%

“耐久性は低いかもしれません。”

強さ20%

“底の強度不足. タップする底の部分は そんなに強度有りません。”

使用の容易さ7%

“全く使えない。”

総合品質7%

“とにかくこれほど前評判と実際の性能が違いすぎるのも珍しい。”

Top return reasons

使用の容易さ25%
不良材料/部品25%
サイズ全体25%
厚み25%

Common questions

Is オレゴン(oregon) profitable to sell on Amazon Japan?
The niche generates ¥5.2M/yr across 22 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +146.2%. Flapen's verdict: Launch it (62/100).
How competitive is the オレゴン(oregon) niche?
3 brands and 35 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in オレゴン(oregon)?
Top complaints mined from reviews: コストパフォーマンス, 耐久性, 強さ. The return rate is 0.3%.
When does demand for オレゴン(oregon) peak?
Demand peaks in May–Jun–Jul–Aug–Sep; the busiest month runs 5.9× the quietest.
What does it cost to enter the オレゴン(oregon) niche?
Listings span ¥1435.86–¥12415.99; the average listing price is ¥4212.74 (sweet spot $15–$100). The average incumbent carries 732 reviews — the moat a new listing must climb.