Od-nestcom1bk

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon Japan for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -78.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated ¥1.2M a year.

Searches, last 12 months

30K

Growth, 90 days vs prior 90

-78.3%

Conversion, latest week

0.9%

Market size, estimated

¥1.2Ma year

Top search term

od-nestcom1bk8K searches a year

Listings sell for ¥4620.49 on average, from ¥715.48 to ¥14689.59. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At ¥4620.49 that is ¥0 to ¥462K a year per listing.

Average price

¥4620.49above the $15 to $100 sweet spot

Price range

¥715.48–¥14689.59

Amazon Japan median price

¥1942.07across 14,733 niches

Units sold a year

100–250

Units per listing a year

0–100

Revenue per listing a year

¥0–¥462K

Returns

0.4%of orders · Amazon Japan median 0.4%

100% of listings pay for placement with sponsored ads. 45% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #3,879 within 安全・セキュリティ. It carries 137 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

45%

Out of stock, average day

0.0%

Average rank

#3,879in 安全・セキュリティ

Average rating

4.38 starsAmazon Japan average 4.15 stars

Average reviews

137per listing

Listings tracked

11

9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

4Amazon's first-year sales bar

Average brand age

18 months