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Maruumo Japan (マルーモジャパン)

Fail

Products sell for $4867.34 on average, outside the sweet spot, so Maruumo Japan (マルーモジャパン) is a Fail.

Flapen Score
46
46 / 100
Ranks 3,692 of 4,191 DIY・工具・ガーデン niches · −11 vs the category median of 57
Market size
¥996K/yr20K searches / yr
90-day growth
-30.3%search demand this quarter
Competition
40%top-5 click share · 6 brands · 9 sellers

Flapen Score

Maruumo Japan (マルーモジャパン) against its category

The dotted line is the DIY・工具・ガーデン average. Past it, Maruumo Japan (マルーモジャパン) is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Maruumo Japan (マルーモジャパン) market on Amazon at a glance

Shoppers on Amazon Japan searched for Maruumo Japan (マルーモジャパン) 20K times last year and spent an estimated ¥996K. The top 5 brands take 99% of clicks. Demand peaks in Mar–Oct. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon Japan for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -30.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated ¥996K a year.

Searches, last 12 months
20K
Growth, 90 days vs prior 90
-30.3%
Conversion, latest week
1.0%
Market size, estimated
¥996Ka year
Peak month
March2.9× the quietest month
Top search term
maruumo japan (マルーモジャパン)10K searches a year

02 · Price

A sale here is worth ¥4867.34.

Listings sell for ¥4867.34 on average, from ¥918.43 to ¥13363.51. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At ¥4867.34 that is ¥0 to ¥487K a year per listing.

Average price
¥4867.34above the $15 to $100 sweet spot
Price range
¥918.43–¥13363.51
Amazon Japan median price
¥1942.07across 14,733 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
¥0–¥487K
Returns
0.4%of orders · Amazon Japan median 0.4%

03 · Entry bar

The bar here is low.

20% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 22.0% of listings are out of stock. The average listing ranks #390 within 大工道具・用品. It carries 8 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
20%
Prime listings
88%
Out of stock, average day
22.0%
Average rank
#390in 大工道具・用品
Average rating
4.42 starsAmazon Japan average 4.15 stars
Average reviews
8per listing
Listings tracked
25

04 · Newcomers

3 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
3Amazon's first-year sales bar
Average brand age
30 months

Products

Top Maruumo Japan (マルーモジャパン) products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

Brands

6 rising

Sellers

9

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

40%

Top 20: 96%

Open market

0%

  • Brand 187%
  • Brand 26%
  • Brand 34%
  • Brand 41%
  • Brand 51%
  • Brand 61%

Demand

Maruumo Japan (マルーモジャパン) search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '25Holiday '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Mar, Oct · busiest ÷ quietest = 2.9×

Reviews and returns

What reviews say buyers love and hate about Maruumo Japan (マルーモジャパン)

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “使用の容易さ”
50%of negative reviews mention “使用の容易さ”
0.4%of orders come back
“実際に使おうとすると打つ面が広いので逆に使いにくいかも”
A buyer, on “使用の容易さ”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

8 topics

NegativePositive

FAQ

Common Maruumo Japan (マルーモジャパン) questions

Answered from the same tracked data.