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Maruto Hasegawa Kosakujo

Fail

The top 5 brands take 100% of clicks, so Maruto Hasegawa Kosakujo is a Fail.

Flapen Score
43
43 / 100
Ranks 3,905 of 4,191 DIY・工具・ガーデン niches · −14 vs the category median of 57
Market size
¥324K/yr22K searches / yr
90-day growth
-6.9%search demand this quarter
Competition
49%top-5 click share · 4 brands · 68 sellers

Flapen Score

Maruto Hasegawa Kosakujo against its category

The dotted line is the DIY・工具・ガーデン average. Past it, Maruto Hasegawa Kosakujo is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Maruto Hasegawa Kosakujo market on Amazon at a glance

Shoppers on Amazon Japan searched for Maruto Hasegawa Kosakujo 22K times last year and spent an estimated ¥324K. All 4 brands take every click. Demand peaks in Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon Japan for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated ¥324K a year.

Searches, last 12 months
22K
Growth, 90 days vs prior 90
-6.9%
Conversion, latest week
0.6%
Market size, estimated
¥324Ka year
Peak month
December1.9× the quietest month
Top search term
keiba10K searches a year

02 · Price

A sale here is worth ¥2590.47.

Listings sell for ¥2590.47 on average, from ¥1165.22 to ¥6425.45. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At ¥2590.47 that is ¥0 to ¥259K a year per listing.

Average price
¥2590.47above the $15 to $100 sweet spot
Price range
¥1165.22–¥6425.45
Amazon Japan median price
¥1942.07across 14,733 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
¥0–¥259K
Returns
0.5%of orders · Amazon Japan median 0.4%

03 · Entry bar

The bar here is low.

17% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #56 within 作業工具. It carries 186 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
17%
Prime listings
90%
Out of stock, average day
0.2%
Average rank
#56in 作業工具
Average rating
4.24 starsAmazon Japan average 4.15 stars
Average reviews
186per listing
Listings tracked
30

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
78 months

Products

Top Maruto Hasegawa Kosakujo products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 flat

Sellers

68

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

49%

Top 20: 91%

Open market

0%

  • Brand 182%
  • Brand 212%
  • Brand 33%
  • Brand 42%
  • Open — no brand owns it (0%)

Demand

Maruto Hasegawa Kosakujo search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Holiday '24Spike '25Black Friday '25Spike '26Prime Day '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top Maruto Hasegawa Kosakujo search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • keiba10K/yr
  • ケイバ ペンチ6K/yr
  • マルト長谷川工作所4K/yr
  • ケイバ3K/yr
  • maruto hasegawa kosakujo143/yr

Reviews and returns

What reviews say buyers love and hate about Maruto Hasegawa Kosakujo

We read the reviews and the return reasons for every product selling here.

49%of positive reviews mention “使用の容易さ”
18%of negative reviews mention “総合品質”
0.5%of orders come back
“最近品質が下がってる気がします。”
A buyer, on “総合品質”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Maruto Hasegawa Kosakujo questions

Answered from the same tracked data.