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kojihomu
Skip itPricing outside the sweet spot ($5566.29 avg) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good70%top-5 brand share — brands hold most of the demand
Review moat
Good1,382.25avg incumbent reviews — the moat a new listing must climb
Market size
Good¥288K¥288K/yr · 14K searches
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Growth
Bad-11.4%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Avg price
Bad¥5566.29avg listing price — sweet spot $15–$100
Price range
Bad¥907.42–¥16374.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price