Kojihomu
FailProducts sell for $5566.29 on average, outside the sweet spot, so Kojihomu is a Fail.
- Flapen Score
- 43 / 100Ranks 3,905 of 4,191 DIY・工具・ガーデン niches · −14 vs the category median of 5743
- Market size
- ¥288K/yr14K searches / yr
- 90-day growth
- -11.4%search demand this quarter
- Competition
- 59%top-5 click share · 15 brands · 111 sellers
Flapen Score
Kojihomu against its category
The dotted line is the DIY・工具・ガーデン average. Past it, Kojihomu is stronger. Inside it, weaker.
Market
The Kojihomu market on Amazon at a glance
Shoppers on Amazon Japan searched for Kojihomu 14K times last year and spent an estimated ¥288K. The top 5 brands take 70% of clicks. Demand peaks in Jan–Feb–Mar–Apr. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 14K times in the last 12 months. That counts every search on Amazon Japan for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -11.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated ¥288K a year.
- Searches, last 12 months
- 14K
- Growth, 90 days vs prior 90
- -11.4%
- Conversion, latest week
- 0.4%
- Market size, estimated
- ¥288Ka year
- Peak month
- January5.2× the quietest month
- Top search term
- ミニエアダスター6K searches a year
02 · Price
A sale here is worth ¥5566.29.
Listings sell for ¥5566.29 on average, from ¥907.42 to ¥16374.22. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At ¥5566.29 that is ¥0 to ¥557K a year per listing.
- Average price
- ¥5566.29above the $15 to $100 sweet spot
- Price range
- ¥907.42–¥16374.22
- Amazon Japan median price
- ¥1942.07across 14,733 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- ¥0–¥557K
- Returns
- 0.6%of orders · Amazon Japan median 0.4%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 16.4% of listings are out of stock. The average listing ranks #48 within エア工具. It carries 1,382 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 85%
- Out of stock, average day
- 16.4%
- Average rank
- #48in エア工具
- Average rating
- 4.26 starsAmazon Japan average 4.15 stars
- Average reviews
- 1,382per listing
- Listings tracked
- 20
04 · Newcomers
12 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 12Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Kojihomu products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
111
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
24%
- Brand 122%
- Brand 217%
- Brand 315%
- Brand 410%
- Brand 56%
- Brand 66%
Demand
Kojihomu search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Apr · busiest ÷ quietest = 5.2×
Search terms
Top Kojihomu search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ミニエアダスター6K/yr
- エアブラスター3K/yr
- ジェットブロワー 洗車823/yr
- jetx2 0 ブロワー2K/yr
- ジェットx2.0ブロワー563/yr
- ジェットエックス2.0ブロワー256/yr
- jetx2 ブロワー314/yr
- ミニジェットブロワー805/yr
- ミニサイズブロワー31/yr
Reviews and returns
What reviews say buyers love and hate about Kojihomu
We read the reviews and the return reasons for every product selling here.
“すぐに電池がなくなる”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
FAQ
Common Kojihomu questions
Answered from the same tracked data.