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Kester 44

Fail

Products sell for $2635.24 on average, outside the sweet spot, so Kester 44 is a Fail.

Flapen Score
46
46 / 100
Ranks 3,692 of 4,191 DIY・工具・ガーデン niches · −11 vs the category median of 57
Market size
¥787K/yr6K searches / yr
90-day growth
-9.2%search demand this quarter
Competition
80%top-5 click share · 7 brands · 67 sellers

Flapen Score

Kester 44 against its category

The dotted line is the DIY・工具・ガーデン average. Past it, Kester 44 is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kester 44 market on Amazon at a glance

Shoppers on Amazon Japan searched for Kester 44 6K times last year and spent an estimated ¥787K. The top 5 brands take 90% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 6K times in the last 12 months. That counts every search on Amazon Japan for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated ¥787K a year.

Searches, last 12 months
6K
Growth, 90 days vs prior 90
-9.2%
Conversion, latest week
5.0%
Market size, estimated
¥787Ka year
Top search term
kester 443K searches a year

02 · Price

A sale here is worth ¥2635.24.

Listings sell for ¥2635.24 on average, from ¥359.02 to ¥11156.62. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At ¥2635.24 that is ¥0 to ¥264K a year per listing.

Average price
¥2635.24above the $15 to $100 sweet spot
Price range
¥359.02–¥11156.62
Amazon Japan median price
¥1942.07across 14,733 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
¥0–¥264K
Returns
0.3%of orders · Amazon Japan median 0.4%

03 · Entry bar

The bar here is low.

11% of listings pay for placement with sponsored ads. 22% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #392 within 電動工具パーツ・アクセサリ. It carries 43 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
11%
Prime listings
22%
Out of stock, average day
6.2%
Average rank
#392in 電動工具パーツ・アクセサリ
Average rating
4.36 starsAmazon Japan average 4.15 stars
Average reviews
43per listing
Listings tracked
9

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
90 months

Products

Top Kester 44 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

67

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

3%

  • Brand 130%
  • Brand 219%
  • Brand 317%
  • Brand 413%
  • Brand 511%
  • Brand 67%
  • Open — no brand owns it (1 brand, 3%)

Demand

Kester 44 search demand

Weekly searches over the year. Pick a range.

175125Spike '26Prime Day '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Reviews and returns

What reviews say buyers love and hate about Kester 44

We read the reviews and the return reasons for every product selling here.

100%of positive reviews mention “使用の容易さ”
100%of negative reviews mention “広告と実際の製品の違い”
0.3%of orders come back
“画像は参考程度なので、この1ロールが届くわけでは無いです。”
A buyer, on “広告と実際の製品の違い”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

2 topics

NegativePositive

FAQ

Common Kester 44 questions

Answered from the same tracked data.