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Dinレール

Maybe

The average product has only 16 reviews. But products sell for $1341.09 on average, outside the sweet spot, so Dinレール is a Maybe.

Flapen Score
54
54 / 100
Ranks 2,625 of 4,191 DIY・工具・ガーデン niches · −3 vs the category median of 57
Market size
¥1.1M/yr22K searches / yr
90-day growth
+0.9%search demand this quarter
Competition
58%top-5 click share · 12 brands · 23 sellers

Flapen Score

Dinレール against its category

The dotted line is the DIY・工具・ガーデン average. Past it, Dinレール is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dinレール market on Amazon at a glance

Shoppers on Amazon Japan searched for Dinレール 22K times last year and spent an estimated ¥1.1M. The top 5 brands take 85% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon Japan for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated ¥1.1M a year.

Searches, last 12 months
22K
Growth, 90 days vs prior 90
+0.9%
Conversion, latest week
3.7%
Market size, estimated
¥1.1Ma year
Peak month
July1.5× the quietest month
Top search term
dinレール16K searches a year

02 · Price

A sale here is worth ¥1341.09.

Listings sell for ¥1341.09 on average, from ¥395.71 to ¥13464.63. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At ¥1341.09 that is ¥0 to ¥134K a year per listing.

Average price
¥1341.09above the $15 to $100 sweet spot
Price range
¥395.71–¥13464.63
Amazon Japan median price
¥1942.07across 14,733 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
¥0–¥134K
Returns
0.9%of orders · Amazon Japan median 0.4%

03 · Entry bar

The bar here is low.

62% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #532 within 電設. It carries 16 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
90%
Out of stock, average day
7.2%
Average rank
#532in 電設
Average rating
4.14 starsAmazon Japan average 4.15 stars
Average reviews
16per listing
Listings tracked
21

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
64 months

Products

Top Dinレール products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

23

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

58%

Top 20: 99%

Open market

10%

  • Brand 135%
  • Brand 216%
  • Brand 314%
  • Brand 413%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (6 brands, 10%)

Demand

Dinレール search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500300Spike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Reviews and returns

What reviews say buyers love and hate about Dinレール

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “耐久性”
50%of negative reviews mention “総合品質”
0.9%of orders come back
“安いです。”
A buyer, on “総合品質”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

4 topics

NegativePositive

FAQ

Common Dinレール questions

Answered from the same tracked data.