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54

bl1013

Worth a look

Shows a $4.3M/yr market, but pricing outside the sweet spot ($3325.59 avg) keeps it on the watch list.

Market size 97Growth 9Conversion 65Competition 29Returns 95Price range 0Avg price 0Brand share 48Review moat 92Quality gap 87

Market size

Incredible¥4.3M

¥4.3M/yr · 22K searches

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Review moat

Great155.33

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-32.2%

90-day search growth — must beat 0% to launch

Avg price

Bad¥3325.59

avg listing price — sweet spot $15–$100

Price range

Bad¥1661.30–¥5438.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon Japan niche tracking, bl1013 is a ¥4.3M/yr Amazon Japan market (22K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Feb. Verdict: Worth a look — 54/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

bl1013 market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
¥3.3M–¥4.2M
units × avg price
Conversion rate
5.8%
Avg BSR
#278
Page quality
0%
Prime
75%
Sponsored
58%
Out of stock
2.1%
Avg brand age
39 months
Avg seller age
173 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

11

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

16%

  • KEATFE19%
  • ノーブランド品17%
  • ロワジャパン15%
  • KINGTIANLE14%
  • Powilling11%
  • Powayup8%
  • Open — no brand owns it (3 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 74 weeks — -32.2% search growth over the last 90 days.
600400Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Feb · busiest ÷ quietest = 1.5×

Top bl1013 search terms

  • bl101311K/yr
  • マキタ bl10134K/yr
  • マキタ バッテリー bl10134K/yr
  • bl1015k3K/yr
All search terms

Top bl1013 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%¥170K8%¥340K12%¥511K16%¥681K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

What buyers say about bl1013

What buyers praise and complain about, mined from review topics.

What buyers love

コストパフォーマンス19%

“コスパがいい”

互換性-全体11%

“互換、バッチリです。”

使用の容易さ11%

“普通に使えます”

バッテリーの内蔵10%

“バッテリーを程よく交換”

充電10%

“問題なく充電できています”

耐久性9%

“後は耐久性ですね。”

総合品質5%

“概ね良好”

機能全体3%

“とりあえず使える”

コンパクトさ3%

“コンパクトで便利です。”

保管容量1%

“容量もあるので使い易かったです。”

What buyers complain about

バッテリーの内蔵21%

“3000mAh なので長時間使用できるのを期待したが、思ったより早く終わってしまう。”

耐久性16%

“5分も持ちません。”

充電14%

“掃除機バッテリーが充電不能となり、交換用として購入しました。”

サイズ全体11%

“本体のサイズが少し大きい”

測定/読み取り精度6%

“純正バッテリーより、外装の精度が悪くマキタの掃除機で使用した所、最後まで押し込む事が出来ないキツさでした、買わない方が良いです。”

互換性-全体5%

“互換性ゼロで返品”

使用の容易さ4%

“最初はバッテリーを差し込むことが難しい状態でした。”

総合品質4%

“安い”

Top return reasons

サイズ全体42%
充電34%
互換性-全体13%
不良材料/部品9%
バッテリーの内蔵3%
耐久性3%
機能全体1%
使用の容易さ1%
追加アイテム/添付ファイル1%

Common questions

Is bl1013 profitable to sell on Amazon Japan?
The niche generates ¥4.3M/yr across 12 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -32.2%. Flapen's verdict: Worth a look (54/100).
How competitive is the bl1013 niche?
9 brands and 11 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 76% of demand.
What do buyers complain about in bl1013?
Top complaints mined from reviews: バッテリーの内蔵, 耐久性, 充電. The return rate is 0.9%.
When does demand for bl1013 peak?
Demand peaks in Feb; the busiest month runs 1.5× the quietest.
What does it cost to enter the bl1013 niche?
Listings span ¥1661.30–¥5438.69; the average listing price is ¥3325.59 (sweet spot $15–$100). The average incumbent carries 155 reviews — the moat a new listing must climb.