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マキタ 40v

マキタ 40v shows a $79.6M/yr market, but pricing outside the sweet spot ($16960.37 avg) keeps it on the watch list.

Flapen Score

54
Worth a look

Ranks 2,625 of 4,191 DIY・工具・ガーデン niches · −3 vs the category median of 57

Market size 100Growth 25Conversion 11Competition 59Returns 97Price range 0Avg price 0Brand share 28Review moat 86Quality gap 90
This niche Category average · 4,191 niches

Is マキタ 40v profitable on Amazon?

According to Flapen's Amazon Japan niche tracking, マキタ 40v is a ¥79.6M/yr Amazon Japan market (521K searches/yr). The top 5 brands hold 88% of demand. Verdict: Worth a look — 54/100.

マキタ 40v: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +0.1% over the last 90 days and 0.9% of searches end in a purchase.

¥79.6M

revenue / yr

Units sold / yr6K
Search volume / yr+0.1%521K
Conversion rate0.9%
Avg price¥16960.37

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers11 · 209
Top-5 product click share50%
Open market12%
Avg brand age30 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 27 products

Sponsored placement52%
New entrants (1y)8· 8 succeeded
Avg rating4.1★
Avg reviews282

Top マキタ 40v products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

¥0¥8.0M¥15.9M¥23.9M¥31.8M1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

Brands

11 flat

Sellers

209

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

50%

Top 20: 91%

Open market

8%

  • Makita(マキタ)48%
  • Enelife エネライフ16%
  • SHIBASHO11%
  • DIGIFORCE7%
  • TengHutt6%
  • Boetpcr3%
  • Open — no brand owns it (5 brands, 8%)

マキタ 40v demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume521KCVR0.9%Products27Brands11Top 5 Brands88%OOS Rate11.9%Rating4.1★Reviews282Avg BSR#281
15K10KHoliday '24Prime Day '25Spike '25Black Friday '25Prime Day '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top マキタ 40v search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • マキタ 40v117K/yr
  • マキタ40vバッテリー61K/yr
  • マキタ 40v バッテリー55K/yr
  • マキタ40vmaxシリーズ58K/yr
  • マキタ 40vmax バッテリー29K/yr
  • マキタ バッテリー 40v24K/yr
  • マキタ 40vmax43K/yr
  • makita 40v22K/yr
  • マキタ40v17K/yr
  • マキタ 40v バッテリー 純正9K/yr

What reviews say buyers love and hate about マキタ 40v

What buyers mention most, as a share of all reviews.

What buyers love

66% of reviews
充電12%

すぐ充電して使用できました😊

バッテリーの内蔵11%

超巨大なM社40V互換バッテリー

耐久性8%

純正品と変わりなく使えます。

保管容量8%

容量の大きいサイズがあるといいです。

コストパフォーマンス7%

純正品は安心ですがかなり高額なので純正比で半額以下の価格はお財布にやさしくかなり助かります。

What buyers complain about

72% of reviews
充電23%

40V用にはこれがないと充電できません

重い12%

4040はさすがに大きくて重いです

商品の状態8%

中古品はやめましょ

耐久性8%

2回で使用できなくなった

バッテリーの内蔵7%

バッテリーの持ちも半分以下

マキタ 40v return rate & reasons

Why buyers send it back, as a share of all return requests.

0.7%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1充電
43%
2互換性-全体
14%
3サイズ全体
9%
4機能全体
9%
5不良材料/部品
6%

Common マキタ 40v questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores マキタ 40v 54/100 on Amazon Japan — Worth a look. The niche generates ¥79.6M/yr across 27 tracked products. 8 of 8 products launched in the last 360 days are still selling. Search demand moved +0.1% over the last 90 days.
Search demand for マキタ 40v on Amazon Japan is steady year-round — the busiest month runs 1.4× the quietest.