65
ハトメパンチ 12mm
Launch itA $3.4M/yr market growing +43.6% this quarter with returns at 0.6% — clears our launch bar.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Market size
Incredible¥3.4M¥3.4M/yr · 56K searches
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Review moat
Great349avg incumbent reviews — the moat a new listing must climb
Growth
Good+43.6%90-day search growth — must beat 0% to launch
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Avg price
Bad¥1303.35avg listing price — sweet spot $15–$100
Price range
Bad¥351.47–¥3678.21cheapest to priciest tracked listing — scored on the share inside $15–$100