50
yogamatte kork
Worth a lookShows a sweet-spot price point ($32.93 avg), but soft demand (-19.2% this quarter) keeps it on the watch list.
Avg price
Incredible€32.93avg listing price — sweet spot $15–$100
Price range
Incredible€19.00–€79.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Review moat
Good708.17avg incumbent reviews — the moat a new listing must climb
Brand share
Good68%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Market size
Bad€92K€92K/yr · 116K searches
Growth
Bad-19.2%90-day search growth — must beat 0% to launch