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yoga gurt

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Prices mostly outside the sweet spot ($4.17–$12.46) — this niche doesn't clear our bar today.

Market size 4Growth 12Conversion 36Competition 19Returns 94Price range 0Avg price 22Brand share 14Review moat 47Quality gap 22

Returns

Great1.1%

return rate — above 5% kills the launch gate

Review moat

Okay1,839.92

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Avg price

Bad€7.78

avg listing price — sweet spot $15–$100

Competition

Bad78%

top-5 click share — a locked-up shelf

Brand share

Bad95%

top-5 brand share — brand-locked demand

Growth

Bad-26.0%

90-day search growth — must beat 0% to launch

Market size

Bad€17K

€17K/yr · 78K searches

Price range

Bad€4.17–€12.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

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