spd cleats
Worth a lookShows searches that convert (13.0% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible13.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.9%return rate — above 6% kills the launch gate
Price range
Great€6.24–€44.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+50.7%90-day search growth — must beat 0% to launch
Avg price
Good€12.92avg listing price — sweet spot $15–$100
Review moat
Good1,219.16avg incumbent reviews — the moat a new listing must climb
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good€294K€294K/yr · 176K searches
Brand share
Okay81%top-5 brand share — brands hold most of the demand