Skip to content
52

jordan rucksack

Worth a look

Shows a sweet-spot price point ($26.42 avg), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.

Market size 88Growth 34Conversion 21Competition 64Returns 83Price range 89Avg price 95Brand share 3Review moat 25Quality gap 27

Avg price

Incredible€26.42

avg listing price — sweet spot $15–$100

Price range

Great€10.54–€73.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great€1.6M

€1.6M/yr · 3.7M searches

Returns

Great1.6%

return rate — above 5% kills the launch gate

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+7.1%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,703

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Brand share

Bad99%

top-5 brand share — brand-locked demand

Search terms