42
einrad
Skip itA small market ($44K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Great190.65avg incumbent reviews — the moat a new listing must climb
Avg price
Great€69.94avg listing price — sweet spot $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Price range
Good€5.52–€144.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Growth
Bad-3.7%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad€44K€44K/yr · 72K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale